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The creative minds at Air New Zealand have come up with a new way to demonstrate flight safety in their latest video, starring British adventurer Bear Grylls. Previously, the company has worked with Peter Jackson and castmembers from The HobbitRichard Simmons, and David Hasselhoff.

This is the first of its unique in-flight safety videos to be filmed outside of the airline. Instead, Grylls runs along the scenic 32-kilometer Routeburn Track, while providing passengers with “The Bear Essentials of Safety.”

Along the way, Grylls encounters New Zealand natives, like entomologist Ruud Kleinpaste, and local animals, like the Tutara lizard, Kea bird and Weta bug.

Viewers can enter for a chance to win The Great Kiwi Bucket List: a trip for two from anywhere in the world to New Zealand. Watch “The Bear Essentials of Safety” and then count how many scenes the Moa bird appears in before his true character is “revealed.” You can visit the Air New Zealand website for more details.

Image courtesy of Air New Zealand