Why Brands Should Be Human on Social Media

The success of any social program is ultimately determined by its ability to connect on a one-to-one, human level. But what does it actually mean to be human in social media? Is it having a fun and engaging brand? Speaking in everyday, colloquial language? Establishing ...Read the rest

How Google Glass Really Works

Ever wondered how Google‘s visionary (pun intended) gadget, Google Glass, actually works? Well, artist Martin Missfeldt created an infographic that explains the wonders of technology behind Google’s technologically-enhanced glasses. At the heart of the tech that makes Google Glass tick are a mini projector and a semi-transparent prism which ...Read the rest